About · Salman

I design products
that earn trust.

The short version

I'm an AI Product Designer focused on Emotional UX. 12+ years building intuitive, user-centered digital products that solve real problems and drive business results — for teams across the USA, Germany, UAE, UK, Qatar, and Pakistan.

My work sits at the intersection of AI product design, emotional UX, and human-centered thinking — creating experiences that feel intelligent, trustworthy, and effortless to use. I turn complex ideas, data, and business requirements into clear, usable, and engaging interfaces.

Whether designing AI-driven workflows, product experiences, or scalable design systems, I focus on usability, clarity, and emotional impact — so products don't just function well, they connect with users. Working globally, available worldwide.

Six regions

Worked across continents.

  • Region

    USA

  • Region

    Germany

  • Region

    UAE

  • Region

    UK

  • Region

    Qatar

  • Region

    Pakistan

Career, in detail

Twelve years, written in full.

2026 — Now

Midfield Apparel LLC

USA · Dearborn Heights, MI

Senior AI Product / UX Designer — AI-driven custom sportswear eCommerce, team-ordering configurators, production management, ledger and invoice systems, SEO-optimized product content.

2024 — Now

Origen

Qatar · Doha

Senior AI Product / UX Designer — End-to-end design across AI HR platforms, security and surveillance systems, and AI voice agent communications. Scalable web platforms and design systems.

2024 — 2025

Blue IT Systems GmbH

Germany

Design Manager & Senior Product Designer — Led the design team and end-to-end product lifecycle for fintech dashboards, ERP modules, and time-tracking software.

2022 — 2024

Toshiba

UAE · Dubai

Senior Product UI/UX Designer — Designed complete HR and Financial Management Systems from scratch. Conceptual to final implementation direction.

2021 — 2022

TCP Software

Pakistan · Lahore

Senior Product UI/UX Designer — Improved Aladtec public-safety scheduling. Redesigned the InstaSub mobile app and shipped new web modules.

2020 — 2021

Net Lawman

UK · Bury St. Edmunds

Senior UI/UX Designer — Led complete redesign of an online legal-document platform. Research-driven UX with a measurable conversion uplift.

2019 — 2020

Imanami Pakistan (Pvt.) Ltd.

Pakistan · Lahore

Senior UX Designer — Modernized GroupID, converting a legacy desktop product into a multi-module web platform alongside the CTO and product team.

2018 — 2019

desider labs

Pakistan

UX Lead — News and survey applications, dashboards for data visualization. Contributed to design guidelines, style guides, and a shared design system.

2016 — 2018

Emblem Technologies

Pakistan

UI/UX Designer — Mobile applications, websites, and dashboards. Owned research, wireframing, prototyping, and high-fidelity design.

2012 — 2016

Dubai Media City

UAE · Dubai

UI Designer — Applications, dashboards, CRMs, and websites under the supervision of a senior UI/UX designer in Dubai Media City.

2010 — 2012

Spider Studio

Pakistan

Web/Graphic Designer & Webmaster — Early career in web and graphic design.

Skills

  • AI Product Design
  • Emotional UX Design
  • Product Design
  • UX Strategy
  • UI Design
  • Design Systems
  • User Research
  • Usability Testing
  • Prototyping
  • Interaction Design
  • Information Architecture
  • Enterprise UX
  • SaaS Platforms
  • Fintech & Dashboards
  • Conversational & Voice UX
  • AI Workflow Design
  • Design Leadership
  • Product Management
  • 0→1 Products
  • Control Systems Design

Tools

  • Figma
  • Sketch
  • Adobe XD
  • Photoshop
  • Framer
  • Miro
  • HTML / CSS / JS

AI Stack

The AI tools I design with.

From research and ideation to UI generation and code — the models, copilots, and design AIs I use daily.

  • Claude (Anthropic)
  • Claude Design
  • ChatGPT
  • GPT-4 / GPT-5
  • Cursor
  • Lovable
  • v0 by Vercel
  • Midjourney
  • Runway
  • Perplexity
  • Gemini
  • Notion AI
  • Figma AI
  • Framer AI
  • Galileo AI
  • Uizard

Certifications

Credentialed where it counts.

Certified in UX, HCI, and Design Thinking — through IBM and the Interaction Design Foundation.

  • Enterprise Design Thinking Co-Creator

    IBM

  • Enterprise Design Thinking Practitioner

    IBM

  • UX Management: Strategy and Tactics

    Interaction Design Foundation

  • User Research — Methods & Best Practices

    Interaction Design Foundation

  • Mobile UX Design

    Interaction Design Foundation

  • Information Visualization

    Interaction Design Foundation

  • Become a UX Designer from Scratch

    Interaction Design Foundation

Education

  • UX & HCI Certifications, UX Design

    The Interaction Design Foundation

    Nov 2018 — Nov 2021

  • BS Design

    UOG SADA, Gujrat

    2013 — 2016

Languages

  • EnglishProfessional Working
  • UrduNative / Bilingual

Elsewhere

Currently

Open to senior roles, partnerships, and AI-first product work.