Client
Origen
Region
Qatar · Doha
Year
2024 — 2026
Discipline
AI HR · Voice AI · Security & Surveillance
Origen AI Product Suite.
End-to-end design across AI-powered HR platforms, security and surveillance systems, and AI voice agent communications.
The problem
Multiple complex product ecosystems needed to feel like one company: AI HR, security/surveillance, and AI voice agents — each with its own users, data, and risk profile.
The thinking
"Design the connective tissue first. A shared design system, a shared trust language, and a shared way of explaining AI decisions so every product feels coherent."
Process
Four moments that shaped the work.
Information architecture, unified
Defined user journeys and IA across HR, security, and communications so power users move between products without re-learning.
AI HR platform
Designed AI-driven HR workflows that surface decisions, anomalies, and policy guidance with one-click overrides.
AI voice agents
Designed conversational flows, intent observability, and human-handoff patterns for the voice agent stack.
Scalable design system
Shipped a design system used across the product family — visual clarity and functional performance, balanced.
Outcome
3
Product ecosystems unified on one design system
120+
Components and tokens documented for engineering
2
Years owning design end to end, 0→1 to launch
“Coherence is the product.”
Glimpses
A look at the work.
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